First and Only In-Home Rapid Oral HIV Test Now Available to Consumers Across the U.S.
11 Oct 2012
OraSure Technologies, Inc. has announced the availability of the OraQuick® In-Home HIV Test at retailers nationwide and online, making it the first rapid infectious disease test ever to be made available directly to consumers for in-home use. To mark the launch, the Company is collaborating with a high profile celebrity as part of an ongoing awareness campaign on the importance of knowing your HIV status. Details on the campaign will be shared on a national media webcast on Wednesday, October 10th at 3 p.m. ET.
"For the first time ever, individuals now have access to an in-home rapid oral HIV test – the same test healthcare professionals have used and trusted for years – that will empower them to learn their HIV status in the comfort and privacy of their own home," said Douglas A. Michels, President and Chief Executive Officer of OraSure Technologies. "This is a tremendous breakthrough in our fight against HIV and AIDS."
The OraQuick® In-Home HIV Test detects antibodies to both HIV-1 and HIV-2 with an oral swab, providing a confidential in-home testing option with results in as little as 20 minutes. The in-home test is an over-the-counter version of OraQuick ADVANCE®, an oral swab rapid test with more than 25 million units sold in the professional market, including doctors, hospitals, clinics and other trained professionals. The OraQuick In-Home HIV Test is now available nationwide at more than 30,000 retailers and online and at OraQuick.com.
To ensure optimal support for individuals using the OraQuick® In-Home HIV Test, OraSure is making available specialized resources including live support and comprehensive referral services 24 hours a day, seven days a week, every day of the year, through a toll-free support center and comprehensive consumer website. The OraQuick® Support Center is staffed with highly trained, bi-lingual (English/Spanish) representatives who are available by telephone at 866-436-6527 to answer questions about HIV/AIDS and using and interpreting the test. They also provide referrals to follow-up and care, and they can also take orders for the OraQuick In-Home HIV Test. Additionally, the product website provides access to resources and referral to follow-up counseling, confirmatory testing and medical care.