SelectScience® Market Research Survey Guidelines
What is a Market Research Survey?
- Receive independent, unbiased marketing intelligence from your target market through an online survey hosted by SelectScience.
- Each survey includes:
- Marketing and editorial advice and recommendations to optimize your response rate
- Production, hosting and delivery of the online survey
- An incentive prize for respondents (up to $500 USD value) to increase completion rate
- A detailed Excel report with data per respondent as well as per question.
Content Recommendations
- Ensure you have a clear purpose for the survey (brand awareness, new product/market research etc.) and an idea of key questions you would like answered.
- We recommend a maximum of 12 questions (not including contact detail/technographical questions which are included as standard at the end of the survey).
- Since surveys are sent impartially from SelectScience, the survey should not focus on just your brand/product range.
- Please specify whether questions are single or multiple answers and if they are compulsory.
- We have a Brand Builder template survey available if you would like to see a sample of the type and format of questions. Please request this from your Marketing Specialist.
Content Deadlines
- Please provide the final questions and answers for your survey a minimum of 4 weeks prior to the survey delivery date.
Content Guidelines
- Submit your suggested survey questions for editorial review and please confirm the purpose of the survey.
- Our editorial team will review your questions and provide editorial feedback to optimize the response to your survey.
- SelectScience will also discuss with you ideas for a prize incentive for respondents of the survey.
- Once the questions and incentive are finalized, we will build the survey in the
- online platform. You will receive a preview of your survey approximately 2 weeks prior to the delivery date.
- SelectScience reserves the right to add questions at the end of the survey, such as an optional product review question.
- Due to the impartial branding, SelectScience must contact and notify the prize winner of any competition directly. If you contact the leads provided (assuming the survey is not double-blind – please notify us if you would like this option) about your technology, please remember this is a SelectScience survey, and so we ask that you do not reference SelectScience. Thank you for your understanding on this matter.
For more information contact your Account Manager.