“Mac” McIntosh to Provide Special Rate to LPA Members

Do you sometimes find yourself in the middle of a sticky marketing or sales issue and wish you had an industry marketing and sales expert to use as a confidential sounding board? Now you do! As an LPA member you can contact “Mac” McIntosh at a special LPA rate.

You can get answers to questions such as, How do I maximize my company’s new business opportunities and sales revenue? How do I get the highest return on the investments we make in marketing to drive leads and sales?

What marketing tactics work best for generating qualified, sales-ready leads in today’s competitive marketplace? Should I be spending my money in print advertising, banner ads on the web, direct mail, e-mail, telemarketing, tradeshows, or search engine optimization (SEO)?

How do I make my salespeople, reps or distributors more efficient at proposing and closing sales? How do I help my sales people avoid wasting their precious selling time dealing with non-prospects? How do I get my company’s salespeople in front of qualified prospects who can and will buy?

You and your marketing and sales executives can ask tough questions and hear no-nonsense answers and guidance based on years of experience, and knowing what really works and what doesn’t.

On-Site Consulting and Coaching: LPA rate - $2,500/day (Normally $2,950/day) + out-of-pocket travel expenses.

Mini-Consultation: LPA rate - $495 (normally $775) for two hours of marketing and sales consulting by phone and e-mail.

Need the best answers to these questions? Put M. H. “Mac” McIntosh to work!

Mac McIntosh has spoken to the LPA membership several times, including the 2004 highly successful Sales and Marketing Workshop and is considered to be one of the laboratory product industry’s leading marketing and sales consultants, and an expert on using marketing to drive leads and sales for lab products, services and supplies.

In other words, Mac knows what works best (and what doesn’t work) for generating and closing new business opportunities for your company. He’ll help you invest your precious money, time and resources where they will get the biggest return on your investment.

McIntosh can be reached by email.