Expert Roundtable: Effective Marketing for Start-Ups & Small Companies

1 Jun 2024
Effective marketing for start-ups roundtable

Discover how to succeed in a start-up environment in today's competitive climate of scientific innovation in this expert panel discussion for marketers and senior leaders of small companies. This free event is now available to watch on demand.

Watch the webinar on demand

Key learnings from this session include:

  • How to be agile and spot new opportunities
  • Key strategies when launching a new brand and building your customer database
  • Easy ideas to create customer advocacy and content
  • Top tips to maximize your budget in a challenging economic climate

Meet our expert panel:

Jodi Barrientos, CEO at Ribbon Biolabs - Ribbon Biolabs, founded in 2018 and based in Vienna, Austria at the campus of IST Austria, offers automated synthesis technology for long DNA molecules of any complexity.

Katherine Atkinson, SVP Commercial Marketing at Quantum-Si - Quantum Si, trading since June 2021, aims to bring the power of single-molecule proteomics with the first-to-market Next-Generation Protein Sequencer™ to labs worldwide.

Lorna Cuddon, Managing Director at Zyme Communications - Founded in 2010, Zyme Communications offers strategic advice to life science and medtech firms in Europe and the US.

Kerry Parker, CEO at SelectScience - SelectScience is the leading digital publisher focused on peer-to-peer content marketing, with a mission of accelerating science by connecting scientific communities with trusted solutions.

Watch the webinar on demand today.

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